It's you, not the clientread — May 2014
Over the last four or so years I've tried to spend time understanding why almost consistently web and digital projects would become completely derailed.
There are a lot of theories as to why projects fail, and it almost always ends up in Clients from Hell^ references, though that's a rather naive approach to the problem. Discussions about clients in a way that disregards or mocks their knowledge and understanding will simply perpetuate the stereotype and decrease your ability to grow the relationship.
It also very clearly demonstrates that the core problem isn't understood by us. The real problem is that we as professionals are allowing the client to make decisions that are not based on educated knowledge or qualified data.Cont. reading